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Cookie Jar Entertainment Launches Jaroo.com, Ultimate Online Video Destination for KidsJaroo.com show index. (Graphic: Business Wire)Jaroo.com homepage. (Graphic: Business Wire)Jaroo.com features what's new. (Graphic: Business Wire)

 

November 03, 2009 -- BURBANK, Calif., BUSINESS WIRE --

Jaroo.com launches today with one of the largest selections of full-length episodes of popular kids television programming and movies, both current and classic. The new free premium video destination for kids of all ages will initially offer over 50 popular TV series with more than 500 episodes available on-demand, any time, making entertaining your child or inner-child just a simple click away. Full episodes of such longtime favorites as 'Inspector Gadget,' 'The Adventures of Paddington Bear,' 'Johnny Test,' 'Super Mario Bros.,' 'Zelda' and 'Madeline' as well as the exclusive U.S. premiere of 'Mona the Vampire' are available on Jaroo.com. Additional shows include 'Ripley's Believe It or Not!,' 'Horseland,' 'Liberty's Kids' and live-action favorite, 'Cake,' plus many more. New episodes and shows will be added daily, with over 2,000 episodes offered over the next three months to ensure Jaroo.com will always remain fresh.


'What makes Jaroo.com truly special is the breadth of popular kids shows available in a single one-stop location,' said Kenneth Locker, Senior Vice President Digital Media, Cookie Jar Entertainment. 'Jaroo.com not only offers the largest variety of kids programming, but the site was specially designed to be easily navigated and hosted in a kid-safe, kid-friendly environment. It's for kids and fans alike.'

For the kid and kid-at-heart, from animation to live action, Jaroo.com brings together the very best in children's TV entertainment online for easy viewing and effortless show discovery. Jaroo.com shows will initially come from Cookie Jar Entertainment's vast 6,000-episode library with future plans to add programming from other television distributors and original made-for-the-web content.

'With kids ages 2 to 11 spending 63% more time online than they did just four years ago (from 7 to 11 hours per month) according to Nielsen NetView, Jaroo.com was created to be a fun online destination committed to providing kids, parents and fans with safe quality programming without the worry of unwholesome content or unsightly ads,' Locker added.

All Jaroo.com programming is available on-demand for free 24/7. Programming schedules are updated weekly. For a complete listing of shows available and to tune-in please visit www.Jaroo.com.

About Cookie Jar Group

Cookie Jar Group is a global children's entertainment, consumer products and education company dedicated to excellence. Through Cookie Jar Entertainment, the company is a leader in the creation, production, marketing and licensing of evergreen character brands that appeal to kids and families worldwide. Cookie Jar Entertainment's library of nearly 6,000 half-hour episodes features some of the world's most recognizable brands, including "Caillou," "Inspector Gadget," "The Doodlebops," "Arthur" and "Johnny Test." Copyright Promotions Licensing Group (CPLG), Cookie Jar Group's full service licensing division, represents numerous third-party iconic brands. Cookie Jar Group also has a one-third interest in international children's television channel Kidsco. Cookie Jar Education is one of North America's largest providers of supplemental education materials, reaching nearly 2,000 teachers across the United States, through the Carson-Dellosa and HighReach Learning brands.

Photos/MultimediaGallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6089981&lang=en

Contacts:

Cookie Jar Group
Brook Hefner
818-955-5454
bhefner@cjar.com
or
mPRm Public relations
Bret Ingraham/Dana Block
323-933-3399
bingraham@mprm.com; dblock@mprm.com

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